What is Attentive used for?

Attentive is a commercial SMS and email marketing platform for retail and ecommerce brands, with AI tools for campaigns, journeys and subscriber growth. It is a good fit for ecommerce brands building SMS subscriber lists and retail teams sending behavior-triggered texts.

How much does Attentive cost?

Attentive doesn't publish fixed prices; pricing is quoted on request. A free trial is available.

Is Attentive open source?

No. Attentive is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Attentive include Mautic and Dittofeed.

What are some alternatives to Attentive?

Attentive competes with Klaviyo, Postscript and Omnisend. For open-source options, see Enlisted's ranked list of open-source Attentive alternatives.

Attentive: features, pricing and alternatives

About Attentive

Attentive is a commercial messaging platform built for retail and ecommerce brands. It focuses on text-message and email marketing, helping stores collect subscribers, send campaigns and trigger messages based on shopper behavior.

Its products are organized into channels (SMS, email, RCS for business and push), AI features (campaign creation, analysis of customer interactions, sign-up optimization and personalized journeys) and core platform tools such as list growth sign-up units, integrations, deliverability, analytics, compliance and audience management. A feature called Signal is meant to identify and engage more website visitors.

The product is hosted and sold commercially, with pricing described on a separate page of the vendor's site. It suits ecommerce marketers who want compliance support and deliverability tooling for SMS programs inside the same platform as email.

Key features

SMS and email campaign sending
RCS and push notification channels
Sign-up units for growing subscriber lists
AI-generated campaigns and triggered journeys
Compliance tools for messaging programs
Deliverability and analytics reporting
Integrations with ecommerce tools

Good fit for

→Ecommerce brands building SMS subscriber lists
→Retail teams sending behavior-triggered texts

Tags: sms-marketing; email-marketing; ecommerce; retail; rcs; push-notifications; marketing-automation

Attentive: questions and answers

What is Attentive used for?: Attentive is a commercial SMS and email marketing platform for retail and ecommerce brands, with AI tools for campaigns, journeys and subscriber growth. It is a good fit for ecommerce brands building SMS subscriber lists and retail teams sending behavior-triggered texts.
How much does Attentive cost?: Attentive doesn't publish fixed prices; pricing is quoted on request. A free trial is available.
Is Attentive open source?: No. Attentive is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Attentive include Mautic and Dittofeed.
What are some alternatives to Attentive?: Attentive competes with Klaviyo, Postscript and Omnisend. For open-source options, see Enlisted's ranked list of open-source Attentive alternatives.