What is Sendlane used for?

Sendlane unifies email, SMS, reviews and forms for ecommerce stores and creators, with multichannel automations and detailed segmentation. It is a good fit for cart recovery by email and text; and consolidating email, SMS and reviews tools.

How much does Sendlane cost?

Sendlane is a paid product with no free plan. Email is priced by monthly send volume rather than contact count, with unlimited contacts; the page text does not state a clear plan price. SMS credits start at $0.009 each plus a $10 monthly activation fee.

Is Sendlane open source?

No. Sendlane is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Sendlane include Mautic, Dittofeed and Notifuse.

What are some alternatives to Sendlane?

Sendlane competes with Klaviyo, Omnisend and Drip. For open-source options, see Enlisted's ranked list of open-source Sendlane alternatives.

Sendlane: features, pricing and alternatives

About Sendlane

Sendlane is a commercial marketing platform that combines email marketing, SMS marketing, product reviews and signup forms in one product. Its pitch is that merchants save money and time by replacing several separate tools with a single connected stack.

The feature list includes deep integrations with store data, multichannel automations, multivariable segmentation, real-time analytics, multivariate testing, audience management and a tracking tool called Beacon. A template center, customer stories and educational resources are also offered. Sendlane is a hosted service, with demos on request, aimed at ecommerce brands and creators.

Key features

Email and SMS marketing in one platform
Product reviews and signup forms
Multichannel automation workflows
Segmentation using several variables
Multivariate testing of messages
Analytics updated in real time

Good fit for

→Cart recovery by email and text
→Consolidating email, SMS and reviews tools

Tags: email-marketing; sms; ecommerce; marketing-automation; segmentation; reviews; forms

Sendlane: questions and answers

What is Sendlane used for?: Sendlane unifies email, SMS, reviews and forms for ecommerce stores and creators, with multichannel automations and detailed segmentation. It is a good fit for cart recovery by email and text; and consolidating email, SMS and reviews tools.
How much does Sendlane cost?: Sendlane is a paid product with no free plan. Email is priced by monthly send volume rather than contact count, with unlimited contacts; the page text does not state a clear plan price. SMS credits start at $0.009 each plus a $10 monthly activation fee.
Is Sendlane open source?: No. Sendlane is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Sendlane include Mautic, Dittofeed and Notifuse.
What are some alternatives to Sendlane?: Sendlane competes with Klaviyo, Omnisend and Drip. For open-source options, see Enlisted's ranked list of open-source Sendlane alternatives.