What is Moosend used for?

Moosend is an email marketing and automation platform from Sitecore, offering a newsletter editor, segmentation, A/B testing and behavior tracking. It is a good fit for email campaigns for small and mid-sized businesses, and automated follow-ups based on website behavior.

How much does Moosend cost?

Moosend is a paid product with no free plan. A free trial is available. 30-day free trial with no credit card. Pro is priced by contact count (not shown in the text), Moosend+ is a custom build and Enterprise is quoted. Pay-as-you-go email credit packs start at $350 for 350,000 credits.

Is Moosend open source?

No. Moosend is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Moosend include Mautic, Listmonk and phpList.

What are some alternatives to Moosend?

Moosend competes with Mailchimp, ActiveCampaign and Brevo. For open-source options, see Enlisted's ranked list of open-source Moosend alternatives.

Moosend: features, pricing and alternatives

About Moosend

Moosend is a commercial email marketing service owned by Sitecore. Marketers use its newsletter editor to design campaigns, segment subscribers, personalize content and test variations before sending to the full list.

Beyond one-off campaigns, the platform includes marketing automation with user behavior tracking, deliverability tools and reports on campaign results, plus a social AI tool and a partner program. The site offers a free start and a contact route for sales. Moosend is hosted and is used by small and mid-sized businesses and agencies.

Key features

Newsletter editor for email design
Segmentation and personalization
A/B testing of campaigns
Marketing automation with behavior tracking
Deliverability tools for inbox placement
Reports on campaign results

Good fit for

→Email campaigns for small and mid-sized businesses
→Automated follow-ups based on website behavior

Tags: email-marketing; marketing-automation; segmentation; ab-testing; newsletters; sitecore; campaigns

Moosend: questions and answers

What is Moosend used for?: Moosend is an email marketing and automation platform from Sitecore, offering a newsletter editor, segmentation, A/B testing and behavior tracking. It is a good fit for email campaigns for small and mid-sized businesses, and automated follow-ups based on website behavior.
How much does Moosend cost?: Moosend is a paid product with no free plan. A free trial is available. 30-day free trial with no credit card. Pro is priced by contact count (not shown in the text), Moosend+ is a custom build and Enterprise is quoted. Pay-as-you-go email credit packs start at $350 for 350,000 credits.
Is Moosend open source?: No. Moosend is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Moosend include Mautic, Listmonk and phpList.
What are some alternatives to Moosend?: Moosend competes with Mailchimp, ActiveCampaign and Brevo. For open-source options, see Enlisted's ranked list of open-source Moosend alternatives.