About CustomerGauge
CustomerGauge is a hosted customer feedback platform designed for business-to-business companies. Rather than treating each survey response as an isolated data point, it groups feedback by account so teams can see how a whole customer relationship is going.
Its platform covers surveys and feedback capture, dashboards and analytics, and routing of feedback to the right teams for action. The vendor highlights account-centric NPS and revenue-based NPS, which connect scores to revenue, risk and financial outcomes, along with AI agents that turn survey signals into follow-up work. Industry pages address consumer goods, beverage, logistics, manufacturing, technology and services.
CustomerGauge compares itself with general survey tools and enterprise experience suites, arguing that B2B revenue needs a different approach than consumer research. It is a commercial hosted product sold through demos, suited to customer success and account management teams.
Key features
- Account-level NPS surveys
- Revenue-linked feedback analytics
- Dashboards showing revenue at risk
- Routing of feedback to responsible teams
- AI agents for follow-up actions
Good fit for
- →Customer success teams tracking account health
- →Manufacturers gathering feedback from distributors
- Tags
- nps
- b2b
- customer-feedback
- account-experience
- churn
- customer-success
- saas
CustomerGauge: questions and answers
- What is CustomerGauge used for?
- CustomerGauge is a B2B account experience platform that collects NPS feedback at the account level and ties it to revenue and churn risk. It is a good fit for customer success teams tracking account health and manufacturers gathering feedback from distributors.
- How much does CustomerGauge cost?
- Paid plans for CustomerGauge start at $24,000, and there is no free plan.
- Is CustomerGauge open source?
- No. CustomerGauge is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to CustomerGauge include Formbricks.
- What are some alternatives to CustomerGauge?
- CustomerGauge competes with Medallia, Qualtrics and AskNicely. For open-source options, see Enlisted's ranked list of open-source CustomerGauge alternatives.
Open-source alternatives to CustomerGauge
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Typebot
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💬 Typebot is a powerful chatbot builder that you can self-host.
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HeyForm
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🔥 LimeSurvey – A powerful, open-source survey platform. A free alternative to SurveyMonke
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SurveyKing
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SaaS alternatives to CustomerGauge
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Medallia
Forms & Surveys
Enterprise experience management platform for customer and employee feedback
SaaS
Qualtrics
Forms & Surveys
Experience management and survey platform for market research and CX programs
SaaS
AskNicely
Forms & Surveys
Customer experience survey platform for running NPS programs
SaaS
Retently
Forms & Surveys
NPS, CSAT and CES survey tool for customer feedback
SaaS
InMoment
Forms & Surveys
Customer experience and feedback analytics platform
SaaS
Survicate
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On-site, in-product and email surveys with NPS and CSAT templates
SaaS

