What is Medallia used for?

Medallia is an enterprise experience management platform for capturing and analyzing customer and employee feedback across digital, contact center and in-person channels. It is a good fit for global customer experience programs, employee listening initiatives and contact center quality monitoring.

How much does Medallia cost?

Medallia doesn't publish fixed prices; pricing is quoted on request.

Is Medallia open source?

No. Medallia is proprietary (closed-source) software. Open-source alternatives to Medallia include Formbricks.

What are some alternatives to Medallia?

Medallia competes with Qualtrics, InMoment and Zonka Feedback. For open-source options, see Enlisted's ranked list of open-source Medallia alternatives.

Medallia: features, pricing and alternatives

About Medallia

Medallia is a commercial experience management platform built for large organizations that want one system for listening to customers and employees. It collects feedback signals from many channels and routes them to the people who can act on them, turning scattered survey and interaction data into coordinated improvements.

The platform includes feedback capture, program administration for global rollouts, role-based reporting, AI-driven analytics and integrations with other business systems. Separate solution areas cover customer experience management, digital experience, employee listening, contact center quality and coaching, and market research.

Medallia is a hosted enterprise product sold through its sales team, with industry-specific offerings for sectors such as automotive, financial services, healthcare, insurance and life sciences. It is well suited to organizations running complex, multi-region feedback programs rather than one-off surveys.

Key features

Multichannel customer feedback capture
Employee listening and activation
Contact center quality management and agent coaching
Role-based reporting for closing the loop
AI-driven text and interaction analytics
Integrations with enterprise systems
Digital experience and personalized messaging
Market research with video feedback

Good fit for

→Global customer experience programs
→Employee listening initiatives
→Contact center quality monitoring

Tags: experience-management; customer-experience; employee-experience; enterprise; feedback-analytics; contact-center; survey

Medallia: questions and answers

What is Medallia used for?: Medallia is an enterprise experience management platform for capturing and analyzing customer and employee feedback across digital, contact center and in-person channels. It is a good fit for global customer experience programs, employee listening initiatives and contact center quality monitoring.
How much does Medallia cost?: Medallia doesn't publish fixed prices; pricing is quoted on request.
Is Medallia open source?: No. Medallia is proprietary (closed-source) software. Open-source alternatives to Medallia include Formbricks.
What are some alternatives to Medallia?: Medallia competes with Qualtrics, InMoment and Zonka Feedback. For open-source options, see Enlisted's ranked list of open-source Medallia alternatives.