About Countly
Countly is a product analytics and customer engagement system for organizations that insist on owning their data. Teams use it to see how people behave in mobile, web, desktop and connected products, to improve product experiences, and to automate and personalize how they engage with customers.
The repository topics reflect a broad toolset: web and mobile analytics, crash analytics, push notifications, feature flags, remote configuration, user feedback, dashboards and user journeys. Privacy is a central theme, with references to GDPR, COPPA and HIPAA, and the README stresses that, unlike SaaS-only tools, it can run on your own premises or inside a private cloud. SDKs are provided for many platforms, and the project has a Discord community.
The server code is JavaScript and published under a license that GitHub lists as 'Other', so check the repository for the terms that apply to the edition you use. Countly also offers hosted and enterprise options through the vendor. It suits product and marketing teams that need analytics without sending data to a third party.
Key features
- Cross-platform product and user analytics
- Crash reporting for mobile apps
- Push notifications and engagement tools
- Feature flags and remote configuration
- User feedback collection
- On-premises or private cloud deployment
Good fit for
- →Self-hosted mobile app analytics
- →Privacy-compliant product analytics
- →Engaging users with push messages
- Built with
- JavaScript
- Tags
- analytics
- mobile-analytics
- privacy
- push-notifications
- feature-flags
- crash-reporting
- self-hosted
- gdpr
Countly: questions and answers
- What is Countly used for?
- Countly is a privacy-focused product analytics and customer engagement platform for web, mobile, desktop and IoT apps that you can run on-premises. It is a good fit for self-hosted mobile app analytics, privacy-compliant product analytics and engaging users with push messages.
- Is Countly open source?
- Yes. Countly is open source under a custom licence. Its source code is on GitHub at Countly/countly-server and is written mainly in JavaScript.
- Is Countly free?
- Yes. Countly is open source, so the software itself is free to use under the terms of its own licence. A managed cloud version is also available.
- Can I self-host Countly?
- Yes. Countly can be self-hosted on your own server or infrastructure.
- What is Countly an alternative to?
- Countly is an open-source alternative to Mixpanel, Amplitude, Google Analytics and Heap. Other open-source alternatives to Mixpanel include PostHog, Rybbit and OpenPanel.
- Is Countly actively maintained?
- Yes. The most recent commit to Countly was on 2 October 2026, and the latest release is 25.03.53-LTS, published on 3 September 2026. The project has 5.9k stars on GitHub.
Open-source alternatives to Countly
See all
PostHog
Analytics
PostHog automatically diagnoses problems, fixes bugs, and generates pull requests – all wi
OSSvs Mixpanel★ 40k
Rybbit
Analytics
Open source, cookieless web & product analytics with an 11 KB script and one readable
AGPL-3.0vs Google Analytics★ 13k
OpenPanel
Analytics
OpenPanel is an open-source web and product analytics platform, an open-source alternative
AGPL-3.0vs Mixpanel★ 7.1k
Matomo
Analytics
Popular analytics tools can miss up to 40% of traffic. Matomo delivers accurate, GDPR-comp
GPL-3.0vs Google Analytics★ 22k
Umami
Analytics
Umami is a privacy-first analytics platform. Traffic, campaigns, behavior, conversions, an
MITvs Google Analytics★ 39k
Plausible
Analytics
Plausible is a lightweight and open-source Google Analytics alternative. Your website data
AGPL-3.0vs Google Analytics★ 29k
SaaS alternatives to Countly
See all
Mixpanel
Analytics
Mixpanel is a product analytics platform that tracks user events and adds session replay, experiments, feature flags and AI-generated insights.
SaaS
Amplitude
Analytics
Amplitude is a product analytics platform with session replay, experimentation, feature management and AI tools for understanding and improving digital products.
SaaS
Google Analytics
Analytics
Google Analytics is Google's web and app analytics service, helping businesses understand visitors and use the insights to improve sites and build audiences.
SaaS
Heap
Analytics
Product analytics that auto-captures user events across web and mobile apps
SaaS
Kissmetrics
Analytics
Person-level analytics tying user behavior to revenue for SaaS and ecommerce
SaaS
Woopra
Analytics
Customer journey analytics that tracks users across web, app and support tools
SaaS

