About Rybbit
Rybbit is an open-source web and product analytics platform that avoids cookies and aims to be easier to read than traditional analytics suites. It is presented as a privacy-friendly alternative to Google Analytics and can be set up in a couple of minutes with a tracking script added to a site.
It covers the usual web metrics, including sessions, unique users, pageviews, bounce rate and session duration, and goes further with session replays, funnels, retention and user journey dashboards. Data can be filtered across more than fifteen dimensions, custom events carry JSON properties, locations are tracked down to city level with map views, and a real-time dashboard is included. Organizations and an unlimited number of sites are supported.
Rybbit is licensed under AGPL-3.0 and written in TypeScript. You can use the hosted service for the quickest start or deploy it on your own VPS for full control, and a live demo shows it running on a production site. The README compares it with GA4, Plausible and Cloudflare analytics on openness, self-hosting and privacy.
Key features
- Cookieless, privacy-friendly tracking
- Sessions, pageviews, bounce rate and duration
- Session replays of user visits
- Funnels, retention and user journeys
- Custom events with JSON properties
- City-level location tracking with maps
- Real-time analytics dashboard
- Multiple organizations and unlimited sites
Good fit for
- →Replacing Google Analytics on a privacy-focused site
- →Tracking funnels and user journeys in a product
- →Watching session replays to find usability issues
- Built with
- TypeScript
- Tags
- web-analytics
- product-analytics
- privacy
- cookieless
- session-replay
- self-hosted
- google-analytics-alternative
- funnels
Rybbit: questions and answers
- What is Rybbit used for?
- Rybbit is a cookieless, privacy-friendly open-source web and product analytics platform offered as a hosted service or for self-hosting, positioned as an alternative to Google Analytics. It is a good fit for replacing Google Analytics on a privacy-focused site, tracking funnels and user journeys in a product, and watching session replays to find usability issues.
- Is Rybbit open source?
- Yes. Rybbit is open source under the AGPL-3.0 licence. Its source code is on GitHub at rybbit-io/rybbit and is written mainly in TypeScript.
- Is Rybbit free?
- Yes. Rybbit is open source, so the software itself is free to use. A managed cloud version is also available, with paid plans from $13 per month.
- Can I self-host Rybbit?
- Yes. Rybbit can be self-hosted on your own server or infrastructure.
- What is Rybbit an alternative to?
- Rybbit is an open-source alternative to Google Analytics, Mixpanel, Simple Analytics and Fathom Analytics. Other open-source alternatives to Google Analytics include Matomo, Umami and Plausible.
- Is Rybbit actively maintained?
- Yes. The most recent commit to Rybbit was on 1 October 2026, and the latest release is v2.9.0, published on 12 September 2026. The project has 13k stars on GitHub.
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