What is Keap used for?

Keap is a small business CRM and automation platform, once known as Infusionsoft, covering lead follow-up, appointments and invoicing. It is a good fit for automating follow-up with new leads and franchises standardizing customer communication.

How much does Keap cost?

Keap is a paid product with no free plan.

No. Keap is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Keap include DaybydayCRM, NextCRM and Django-CRM.

What are some alternatives to Keap?

Keap competes with ActiveCampaign, HubSpot and Ontraport. For open-source options, see Enlisted's ranked list of open-source Keap alternatives.

Keap: features, pricing and alternatives

About Keap

Keap is a customer relationship management and automation product aimed at small businesses, and it was formerly known as Infusionsoft. It is designed to save owners time by organizing customer lists, following up with leads automatically and keeping sales work on track.

The platform covers small business CRM, reporting, a dedicated mobile number for calls and texts, app integrations, lead capture with landing pages and forms, lead management, email and text marketing, and sales automation. Further tools handle booking appointments, invoicing customers automatically, collecting referrals and reviews, and a lifecycle automation framework. A version for franchises is also offered, and the vendor runs partner and affiliate programs.

Keap is proprietary and delivered as a hosted service rather than software you run yourself. A demo and a pricing page are available on the site, and the company describes more than twenty years in the small business market.

Key features

Small business CRM and contact lists
Marketing automation for lead follow-up
Email and text marketing
Landing pages and lead capture forms
Online appointment booking
Automatic invoicing of customers

Good fit for

→Automating follow-up with new leads
→Franchises standardizing customer communication

Tags: crm; marketing-automation; email-marketing; small-business; invoicing; lead-capture; saas

Keap: questions and answers

What is Keap used for?: Keap is a small business CRM and automation platform, once known as Infusionsoft, covering lead follow-up, appointments and invoicing. It is a good fit for automating follow-up with new leads and franchises standardizing customer communication.
How much does Keap cost?: Keap is a paid product with no free plan.
Is Keap open source?: No. Keap is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Keap include DaybydayCRM, NextCRM and Django-CRM.
What are some alternatives to Keap?: Keap competes with ActiveCampaign, HubSpot and Ontraport. For open-source options, see Enlisted's ranked list of open-source Keap alternatives.