About Omniconvert
Omniconvert is a commercial conversion optimization company focused on ecommerce. Its core product, Omniconvert Explore, supports CRO and A/B testing on product pages, checkouts and other revenue-critical areas, along with website overlays, surveys and customer segmentation.
The company now promotes Nexus, an AI ecommerce growth engine for Shopify that finds opportunities, runs tests, creates ads and launches campaigns, and measures profit rather than only return on ad spend. It also offers Omniconvert Pulse, an NPS tool for retail that measures sentiment and triggers action to reduce churn. Solutions are organized by goal, such as lowering acquisition cost or cart abandonment, and by platform including Shopify, BigCommerce and Magento. Omniconvert is proprietary and vendor-hosted, with a pricing page, case studies, a CRO audit and managed services.
Key features
- A/B testing on product pages and checkout
- Website overlays and surveys
- Customer segmentation for targeting
- NPS measurement for retail with Pulse
- AI growth engine for Shopify stores
- Managed CRO and data services
Good fit for
- →Reducing cart abandonment with tests
- →Measuring customer sentiment after purchase
- Tags
- ab-testing
- cro
- ecommerce
- segmentation
- nps
- shopify
- conversion-optimization
Omniconvert: questions and answers
- What is Omniconvert used for?
- Omniconvert is a conversion optimization suite with A/B testing, customer segmentation, surveys and an AI growth engine aimed at ecommerce stores. It is a good fit for reducing cart abandonment with tests and measuring customer sentiment after purchase.
- Is Omniconvert free?
- Yes. Omniconvert has a free plan. Explore has a free plan with A/B tests for up to 50,000 visitors. Paid tiers scale with monthly tested users (30% off annually) but their prices are not shown in the page text.
- Is Omniconvert open source?
- No. Omniconvert is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Omniconvert include PostHog and GrowthBook.
- What are some alternatives to Omniconvert?
- Omniconvert competes with VWO, Convert Experiences and AB Tasty. For open-source options, see Enlisted's ranked list of open-source Omniconvert alternatives.
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