About Loops
Loops is a commercial email service built for software-as-a-service businesses. It covers the messages a SaaS company typically needs, including product announcements and newsletters, onboarding and lifecycle sequences, and transactional email such as receipts and password resets.
The idea is to replace a mix of separate tools with one platform that understands product events and user properties, so messages can be sent when a user takes a specific action. Teams design emails in a visual editor and manage audiences without writing code for each campaign. Loops is a hosted service aimed at startups and product-led companies.
Key features
- Campaign emails for announcements
- Automated onboarding and lifecycle sequences
- Transactional email sending
- Audience segments based on user properties
- Visual email editor
Good fit for
- →Onboarding emails for a SaaS product
- →Sending product update newsletters
- Tags
- email-marketing
- saas
- transactional-email
- automation
- lifecycle-email
- onboarding
- startups
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