What is Cometly used for?

Cometly is marketing attribution software that tracks ad performance across channels, ties it to revenue and syncs the data back to ad platforms. It is a good fit for attributing pipeline to individual ads, feeding conversions back to Meta and Google, and agency reporting with one workspace per client.

How much does Cometly cost?

Cometly doesn't publish fixed prices; pricing is quoted on request.

Is Cometly open source?

No. Cometly is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Cometly include Talivia, Matomo and Dub.

What are some alternatives to Cometly?

Cometly competes with Triple Whale, Hyros and Northbeam. For open-source options, see Enlisted's ranked list of open-source Cometly alternatives.

Cometly: features, pricing and alternatives

About Cometly

Cometly is a commercial marketing attribution platform. It unifies marketing, sales and product data into one connected view so teams can see which ads and channels produce leads, demos, pipeline and paying customers rather than only clicks.

The platform is organized around four jobs: unify (pixel, server-side tracking, multi-touch attribution and events), analyze (analytics, account journeys, customizable dashboards and an AI agent), sync (conversion API, CRM and warehouse sync, and MCP) and scale (an AI ads manager and audiences). It lists native integrations with dozens of marketing and revenue tools.

Cometly is hosted software with a public pricing page. Its solution pages cover sales-led and product-led growth, Stripe revenue attribution, pipeline attribution and agencies, so it is aimed mainly at B2B SaaS and similar subscription businesses.

Key features

Pixel and server-side tracking
Multi-touch attribution
Account journeys and customizable dashboards
Conversion API for ad platforms
CRM and warehouse data sync
AI ads manager and audiences
Stripe revenue attribution

Good fit for

→Attributing pipeline to individual ads
→Feeding conversions back to Meta and Google
→Agency reporting with one workspace per client

Tags: marketing-attribution; ad-tracking; multi-touch; server-side-tracking; b2b-saas; saas

Cometly: questions and answers

What is Cometly used for?: Cometly is marketing attribution software that tracks ad performance across channels, ties it to revenue and syncs the data back to ad platforms. It is a good fit for attributing pipeline to individual ads, feeding conversions back to Meta and Google, and agency reporting with one workspace per client.
How much does Cometly cost?: Cometly doesn't publish fixed prices; pricing is quoted on request.
Is Cometly open source?: No. Cometly is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Cometly include Talivia, Matomo and Dub.
What are some alternatives to Cometly?: Cometly competes with Triple Whale, Hyros and Northbeam. For open-source options, see Enlisted's ranked list of open-source Cometly alternatives.