About Dreamdata
Dreamdata is a commercial B2B attribution platform. It stitches together touchpoints from marketing, sales and product systems into complete customer journeys, so marketers can see how channels, campaigns and content contribute to deals and revenue at the company and contact level.
The product areas include customer journeys, an analytics hub, performance attribution, revenue analytics, an audience hub and signals. A data platform layer covers tracking, integrations and a data hub for moving the data elsewhere. Dreamdata AI answers questions about marketing impact, and the vendor says its numbers trace back to the contacts, companies and deals behind them.
Dreamdata is a hosted service with a public pricing page, a demo option and a free sign-up mentioned on its homepage. It also advertises a LinkedIn partnership and has pages for marketers, marketing operations teams and agencies.
Key features
- Complete customer journey views
- Performance attribution for B2B campaigns
- Revenue analytics at company and contact level
- Audience hub and buying signals
- AI assistant for marketing impact questions
- Tracking, integrations and a data hub
Good fit for
- →Proving marketing impact on B2B pipeline
- →Deciding which campaigns to scale or stop
- →Marketing operations reporting
- Tags
- b2b-attribution
- revenue-analytics
- customer-journeys
- marketing-ops
- ai-assistant
- saas
Dreamdata: questions and answers
- What is Dreamdata used for?
- Dreamdata is a B2B revenue attribution platform that links marketing activity to pipeline and revenue through customer journeys and an AI assistant. It is a good fit for proving marketing impact on B2B pipeline, deciding which campaigns to scale or stop and marketing operations reporting.
- Is Dreamdata free?
- Yes. Dreamdata has a free plan. Free plan for foundational B2B analytics (5 seats). The Advanced plan with full attribution has custom pricing and a guided free trial.
- Is Dreamdata open source?
- No. Dreamdata is proprietary (closed-source) software and can't be self-hosted. In the Analytics category, open-source options include Talivia, Usertour and Socketkit.
- What are some alternatives to Dreamdata?
- Dreamdata competes with HockeyStack, Rockerbox and Demandbase.
Open-source alternatives to Dreamdata
See all
Talivia
Analytics
Open-source, self-hosted revenue-first analytics for founders: web analytics, Session Repl
MITvs Google Analytics★ 2.4k
Usertour
Analytics
Usertour is an open-source user onboarding platform. It allows you to create in-app produc
OSSvs Pendo★ 2.3kSocketkit
Analytics
Socketkit is a free open-source alternative to ChartMogul, SensorTower, Google Analytics a
MPL-2.0vs Sensor Tower★ 253
Umami
Analytics
Umami is a privacy-first analytics platform. Traffic, campaigns, behavior, conversions, an
MITvs Google Analytics★ 39k
Plausible
Analytics
Plausible is a lightweight and open-source Google Analytics alternative. Your website data
AGPL-3.0vs Google Analytics★ 29k
Matomo
Analytics
Popular analytics tools can miss up to 40% of traffic. Matomo delivers accurate, GDPR-comp
GPL-3.0vs Google Analytics★ 22k
SaaS alternatives to Dreamdata
See all
HockeyStack
Analytics
B2B revenue analytics platform that unifies marketing, product and sales data
SaaS
Rockerbox
Analytics
Multi-touch attribution, marketing mix modeling and incrementality testing platform
SaaS
Demandbase
Marketing & SEO
Account-based marketing and sales intelligence platform
SaaS
6sense
Marketing & SEO
Account-based marketing and revenue AI platform
SaaS
HubSpot
CRM
HubSpot is a CRM platform that unites marketing, sales and customer service software, with a free CRM tier and paid hubs for each function.
SaaS
Cometly
Analytics
Marketing attribution software that tracks ad performance across channels
SaaS

