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Triple Whale

SaaS

Triple Whale is an analytics and attribution platform that shows Shopify brands how their ad spend and store sales connect.

triplewhale.com
Triple Whale homepage screenshot

About Triple Whale

Triple Whale is a commercial analytics platform for e-commerce brands, designed around Shopify stores. It collects marketing and sales data in one place so merchants can see how their advertising channels contribute to revenue.

The product is known for marketing attribution and store analytics dashboards. Its homepage blocked automated access when this entry was written, so only its core purpose is described here. It is delivered as a hosted service and sits in both the marketing and analytics categories.

Key features

  • Marketing attribution for e-commerce
  • Store and ad performance dashboards
  • Shopify data integration
  • Ad channel reporting

Good fit for

  • →Shopify brands measuring return on ad spend
  • →Marketing teams comparing channel performance
Tags
ecommerce-analytics
attribution
shopify
marketing-analytics
dashboards
saas

Triple Whale: questions and answers

What is Triple Whale used for?
Triple Whale is an analytics and attribution platform that shows Shopify brands how their ad spend and store sales connect. It is a good fit for Shopify brands measuring return on ad spend and marketing teams comparing channel performance.
Is Triple Whale free?
Yes. Triple Whale has a free plan.
Is Triple Whale open source?
No. Triple Whale is proprietary (closed-source) software and can't be self-hosted. In the Analytics category, open-source options include Talivia, Usertour and PostHog.
What are some alternatives to Triple Whale?
Triple Whale competes with Northbeam, Polar Analytics and Hyros.

Open-source alternatives to Triple Whale

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