About Mouseflow
Mouseflow is a commercial behavior analytics service for websites. A tracking script records how visitors move, click and scroll, and the data is presented as session replays, heatmaps and funnel reports that show where people struggle or leave.
The platform includes replays, heatmaps, detection of friction, funnel and journey reports, form analysis and feedback surveys, along with an AI feature that turns behavioral data into answers. Teams use it to find UX problems and improve conversions on ecommerce, SaaS and lead generation sites. Mouseflow is hosted, and the site offers a free account to start alongside paid plans.
Key features
- Session replay of visitor activity
- Click and scroll heatmaps
- Friction detection for frustrated behavior
- Conversion funnels and journey analytics
- Form analytics showing abandonment
- Feedback surveys on pages
Good fit for
- →Finding why visitors abandon checkout forms
- →Prioritizing UX improvements with replay evidence
- Tags
- session-replay
- heatmaps
- funnels
- form-analytics
- ux
- conversion
- behavior-analytics
Mouseflow: questions and answers
- What is Mouseflow used for?
- Mouseflow is a behavior analytics tool offering session replay, heatmaps, funnels and form analytics to help teams improve website user experience. It is a good fit for finding why visitors abandon checkout forms and prioritizing UX improvements with replay evidence.
- Is Mouseflow free?
- Yes. Mouseflow has a free plan, and paid plans start at €25 per month. A free trial is also available.
- Is Mouseflow open source?
- No. Mouseflow is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Mouseflow include Microsoft Clarity, OpenReplay and Talivia.
- What are some alternatives to Mouseflow?
- Mouseflow competes with Hotjar, Crazy Egg and Lucky Orange. For open-source options, see Enlisted's ranked list of open-source Mouseflow alternatives.
Open-source alternatives to Mouseflow
See all
Microsoft Clarity
Session Replay
A behavioral analytics library that uses dom mutations and user interactions to generate a
MITvs Hotjar★ 2.7k
OpenReplay
Session Replay
Session replay, cobrowsing and product analytics you can self-host. Best for reproducing i
OSSvs Hotjar★ 13k
Talivia
Analytics
Open-source, self-hosted revenue-first analytics for founders: web analytics, Session Repl
MITvs Google Analytics★ 2.4k
PostHog
Analytics
PostHog automatically diagnoses problems, fixes bugs, and generates pull requests – all wi
OSSvs Mixpanel★ 40k
Highlight.io
Monitoring & Observability
Highlight gives your team full transparency into the errors, interactions, and performance
OSSvs Sentry★ 9.4k
Fusion
Analytics
🚀 Open-source alternative for Mixpanel - Amplitude - Hotjar - Fullstory✨
OSSvs Mixpanel★ 213
SaaS alternatives to Mouseflow
See all
Hotjar
Session Replay
Hotjar is a website experience analytics tool with heatmaps, session recordings and feedback surveys, now part of Contentsquare.
SaaS
Crazy Egg
Session Replay
Heatmaps, recordings, surveys and A/B tests for improving website conversions
SaaS
Lucky Orange
Session Replay
Heatmaps, session recordings and live chat for website conversion analysis
SaaS
Inspectlet
Session Replay
Session recording, heatmaps and form analytics for websites
SaaS
FullSession
Session Replay
Session replay, heatmaps and funnel analysis for web and SaaS products
SaaS
LiveSession
Session Replay
Session replay and behavior analytics tool for web apps
SaaS

