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Lookback

SaaS

User research platform for live moderated interviews and unmoderated studies, with recording, observer tools and AI-assisted findings.

lookback.com
Lookback homepage screenshot

About Lookback

Lookback is a commercial user research platform for interviews and usability testing, with AI assistance for analysis. Researchers can run live moderated sessions or unmoderated studies remotely, and share the resulting recordings and insights with their team.

For moderated research, features include one-click notes during a session, AI-suggested findings tied to stakeholder goals, and a live stakeholder view where observers can watch, chat and take notes without disrupting the session. For unmoderated studies, AI follow-up questions aim to draw out deeper answers. The vendor mentions GDPR data management, SOC 2 Type II audits, CCPA compliance and accessibility work. A first session can be run free, and a pricing page and demo booking are available.

Key features

  • Live moderated interview sessions
  • Unmoderated studies at scale
  • One-click notes during sessions
  • AI-suggested findings
  • Live observer view with chat
  • AI follow-up questions

Good fit for

  • →Researchers running remote interviews
  • →Product teams observing usability tests live
  • →Scaling qualitative studies
Tags
user-research
interviews
usability-testing
remote-research
ux-research
ai-analysis
proprietary

Lookback: questions and answers

What is Lookback used for?
Lookback is a user research platform for live moderated interviews and unmoderated studies, with recording, observer tools and AI-assisted findings. It is a good fit for researchers running remote interviews, product teams observing usability tests live and scaling qualitative studies.
How much does Lookback cost?
Paid plans for Lookback start at $299 per seat per year, and there is no free plan. A free trial is available.
Is Lookback open source?
No. Lookback is proprietary (closed-source) software and can't be self-hosted. In the Testing & QA category, open-source options include Playwright, k6 and Locust.
What are some alternatives to Lookback?
Lookback competes with UserTesting, Maze and Lyssna.

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