About Heatmap.com
Heatmap.com is a commercial analytics product for online stores. Instead of counting only clicks, it ties on-site behavior to revenue, so each page element can be viewed alongside the purchases, revenue and conversion rate associated with it.
The product includes click heatmaps, scrollmaps that show how far visitors get, funnel reports and session recordings, along with page groups, element-level data and AI insights that describe in plain language where a store may be losing revenue and what to fix first. An MCP server brings the analytics into the AI tools teams already use.
Heatmap.com is hosted, with a free start option, demo booking, an FAQ and a pricing page. A partner program and an agency directory are aimed at agencies that manage several stores.
Key features
- Revenue-based click heatmaps
- Scrollmaps showing scroll depth
- Session recordings
- Funnel reports
- AI insights on revenue leaks
- MCP server for AI tools
Good fit for
- →Finding revenue leaks in online stores
- →Agency conversion optimization for clients
- →Reviewing page element performance
- Tags
- heatmaps
- session-recording
- ecommerce-analytics
- funnels
- scrollmaps
- ai-insights
- saas
Heatmap.com: questions and answers
- What is Heatmap.com used for?
- Heatmap.com is an ecommerce analytics tool with revenue-based heatmaps, scrollmaps, session recordings and funnel reports plus AI insights for online stores. It is a good fit for finding revenue leaks in online stores, agency conversion optimization for clients and reviewing page element performance.
- How much does Heatmap.com cost?
- Paid plans for Heatmap.com start at $199 per month, and there is no free plan. A free trial is available.
- Is Heatmap.com open source?
- No. Heatmap.com is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Heatmap.com include Microsoft Clarity, OpenReplay and Talivia.
- What are some alternatives to Heatmap.com?
- Heatmap.com competes with Hotjar, Crazy Egg and Mouseflow. For open-source options, see Enlisted's ranked list of open-source Heatmap.com alternatives.
Open-source alternatives to Heatmap.com
See all
Microsoft Clarity
Session Replay
A behavioral analytics library that uses dom mutations and user interactions to generate a
MITvs Hotjar★ 2.7k
OpenReplay
Session Replay
Session replay, cobrowsing and product analytics you can self-host. Best for reproducing i
OSSvs Hotjar★ 13k
Talivia
Analytics
Open-source, self-hosted revenue-first analytics for founders: web analytics, Session Repl
MITvs Google Analytics★ 2.4k
PostHog
Analytics
PostHog automatically diagnoses problems, fixes bugs, and generates pull requests – all wi
OSSvs Mixpanel★ 40k
OpenPanel
Analytics
OpenPanel is an open-source web and product analytics platform, an open-source alternative
AGPL-3.0vs Mixpanel★ 7.1k
Swetrix
Analytics
📈 Open source, privacy-first web analytics — a cookie-less Google Analytics alternative w
AGPL-3.0vs Google Analytics★ 1.2k
SaaS alternatives to Heatmap.com
See all
Hotjar
Session Replay
Hotjar is a website experience analytics tool with heatmaps, session recordings and feedback surveys, now part of Contentsquare.
SaaS
Crazy Egg
Session Replay
Heatmaps, recordings, surveys and A/B tests for improving website conversions
SaaS
Mouseflow
Session Replay
Session replay, heatmaps and funnels for understanding visitor behavior
SaaS
Lucky Orange
Session Replay
Heatmaps, session recordings and live chat for website conversion analysis
SaaS
FullStory
Session Replay
Digital experience analytics with session replay, heatmaps and funnels
SaaS
Contentsquare
Analytics
Digital experience analytics with journey analysis, heatmaps and session replay
SaaS

