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Dovetail

SaaS

Dovetail is a commercial customer intelligence platform that analyzes interviews, feedback and research data to give product, research and CX teams insights.

dovetail.com
Dovetail homepage screenshot

About Dovetail

Dovetail is a commercial customer intelligence platform that helps teams analyze interviews, support tickets, feedback and other research notes. The vendor describes its approach as assemble, analyze, act: bringing customer signals into one place, finding patterns and turning them into decisions.

Platform pieces named on its site include Projects, which analyze feedback automatically into structured intelligence, Chat for asking questions across customer data, Docs for shareable AI outputs, Channels for classifying raw data into ideas and spotting emerging issues, Dashboards for viewing customer trends beside business metrics, and Agents that turn customer signals into automated action. A newer Digital Twins feature lets users talk with a replica of a customer segment built from real data.

Dovetail has an API and integrations, and it addresses design, product management, research, customer experience, sales and customer success, and marketing teams. Use cases include voice of customer, product research and a research repository. It is hosted software with a pricing page.

Key features

  • Automatic analysis of customer feedback
  • Chat over all customer data
  • Research repository for interviews and transcripts
  • Shareable AI-generated docs
  • Dashboards of customer trends
  • Digital twins of customer segments
  • API and integrations

Good fit for

  • →Researchers sharing insights across the organization
  • →Product managers prioritizing with customer evidence
  • →CX teams monitoring tickets and NPS feedback
Tags
customer-insights
user-research
research-repository
voice-of-customer
ai-analysis
feedback
interviews

Dovetail: questions and answers

What is Dovetail used for?
Dovetail is a commercial customer intelligence platform that analyzes interviews, feedback and research data to give product, research and CX teams insights. It is a good fit for researchers sharing insights across the organization, product managers prioritizing with customer evidence, and CX teams monitoring tickets and NPS feedback.
Is Dovetail free?
Yes. Dovetail has a free plan.
Is Dovetail open source?
No. Dovetail is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Dovetail include Open Notebook.
What are some alternatives to Dovetail?
Dovetail competes with Great Question, UserTesting and dscout. For open-source options, see Enlisted's ranked list of open-source Dovetail alternatives.

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