What is Leadpages used for?

Leadpages is a landing page and pop-up builder with built-in A/B testing, traffic routing and heatmaps, aimed at small businesses capturing leads. It is a good fit for lead magnet pages for small businesses and quick campaign pages for agencies.

How much does Leadpages cost?

Leadpages is a paid product with no free plan. A free trial is available. Three paid tiers named Grow, Optimize and Scale, all with unlimited traffic and a 7-day free trial. Paying annually saves 20%.

Is Leadpages open source?

No. Leadpages is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Leadpages include h5-factory, Mautic and H5-Dooring.

What are some alternatives to Leadpages?

Leadpages competes with Unbounce, Instapage and ClickFunnels. For open-source options, see Enlisted's ranked list of open-source Leadpages alternatives.

Leadpages: features, pricing and alternatives

About Leadpages

Leadpages is a commercial landing page builder focused on lead capture. Users can describe a campaign and have an AI builder produce a branded page, then edit it with a visual editor, add forms and pop-ups, and publish without developer help.

Once a page is live, the platform includes A/B testing, a feature called Smart Traffic that routes every visitor to whichever variant it predicts will convert them, and heatmaps that show where visitors click. The vendor advertises no traffic caps on its plans. Leadpages is a hosted service for small businesses, agencies and solo marketers running lead generation and promotion campaigns.

Key features

AI landing page builder from a campaign description
Built-in A/B testing
Smart Traffic visitor routing
Heatmaps showing visitor clicks
Pop-ups and lead capture forms
No caps on page traffic

Good fit for

→Lead magnet pages for small businesses
→Quick campaign pages for agencies

Tags: landing-pages; popups; ab-testing; lead-generation; heatmaps; ai; marketing

Leadpages: questions and answers

What is Leadpages used for?: Leadpages is a landing page and pop-up builder with built-in A/B testing, traffic routing and heatmaps, aimed at small businesses capturing leads. It is a good fit for lead magnet pages for small businesses and quick campaign pages for agencies.
How much does Leadpages cost?: Leadpages is a paid product with no free plan. A free trial is available. Three paid tiers named Grow, Optimize and Scale, all with unlimited traffic and a 7-day free trial. Paying annually saves 20%.
Is Leadpages open source?: No. Leadpages is proprietary (closed-source) software and can't be self-hosted. Open-source alternatives to Leadpages include h5-factory, Mautic and H5-Dooring.
What are some alternatives to Leadpages?: Leadpages competes with Unbounce, Instapage and ClickFunnels. For open-source options, see Enlisted's ranked list of open-source Leadpages alternatives.