What is Awario used for?

Awario is a social listening and brand monitoring tool that tracks mentions across social networks, news, blogs, forums and review sites. It is a good fit for brands monitoring mentions in real time, marketers researching competitors and markets, and sales teams finding leads in social conversations.

How much does Awario cost?

Paid plans for Awario start at $49 per month, and there is no free plan. A free trial is available.

Is Awario open source?

No. Awario is proprietary (closed-source) software and can't be self-hosted. In the Social Media category, open-source options include GrowChief, Mastodon and Postiz.

What are some alternatives to Awario?

Awario competes with Brand24, Mention and Brandwatch.

Awario: features, pricing and alternatives

About Awario

Awario is a commercial social listening and brand monitoring tool. Users enter keywords such as a brand name, product or competitor, and the tool collects mentions from social media, news sites, blogs, videos, forums and reviews so they can follow conversations and respond quickly.

The vendor says it crawls a very large number of web pages daily in addition to using platform APIs, rather than relying on a single third-party data provider. Sources named include X, Facebook, Instagram, Reddit, YouTube, Vimeo, blogs, forums and news. Uses described include checking the sentiment and share of mentions, researching a market, analyzing competitors, finding relevant influencers and finding leads on social networks.

Awario offers a free trial and sign-up, demos, training resources and a pricing page. It is a hosted service and is not open-source software.

Key features

Mention tracking across web and social sources
Sentiment analysis of mentions
Competitor monitoring
Influencer discovery in your niche
Lead finding on social networks
Own web crawler alongside platform APIs

Good fit for

→Brands monitoring mentions in real time
→Marketers researching competitors and markets
→Sales teams finding leads in social conversations

Tags: social-listening; brand-monitoring; mention-tracking; sentiment-analysis; competitor-analysis; lead-generation; influencer-discovery

Awario: questions and answers

What is Awario used for?: Awario is a social listening and brand monitoring tool that tracks mentions across social networks, news, blogs, forums and review sites. It is a good fit for brands monitoring mentions in real time, marketers researching competitors and markets, and sales teams finding leads in social conversations.
How much does Awario cost?: Paid plans for Awario start at $49 per month, and there is no free plan. A free trial is available.
Is Awario open source?: No. Awario is proprietary (closed-source) software and can't be self-hosted. In the Social Media category, open-source options include GrowChief, Mastodon and Postiz.
What are some alternatives to Awario?: Awario competes with Brand24, Mention and Brandwatch.