What is Woodpecker used for?

Woodpecker is a cold email and LinkedIn outreach tool for sales teams, agencies and recruiters, with warm-up, inbox rotation, verification and a shared inbox. It is a good fit for sales teams booking meetings through outbound, lead generation agencies running client campaigns and recruiters contacting candidates.

How much does Woodpecker cost?

Woodpecker is a paid product with no free plan. A free trial is available. Volume-based pricing of $7.00 per 100 contacted prospects, with a lower rate per prospect at higher tiers and annual billing saving 33%. A 14-day free trial includes all features; add-ons are priced separately.

Is Woodpecker open source?

No. Woodpecker is proprietary (closed-source) software and can't be self-hosted. In the Email Marketing category, open-source options include Listmonk, Mautic and BillionMail.

What are some alternatives to Woodpecker?

Woodpecker competes with lemlist, Instantly and Smartlead.

Woodpecker: features, pricing and alternatives

About Woodpecker

Woodpecker is a commercial outbound sales tool for running cold email campaigns and follow-ups, with LinkedIn outreach available as an add-on. It is built for businesses that do outbound prospecting, including sales teams, lead generation agencies, recruiters and business owners.

Key features include free email verification, email warm-up, inbox rotation, adaptive sending, a centralized inbox, a domain audit and condition-based campaigns, and the vendor states that it is GDPR compliant. Optional add-ons cover LinkedIn outreach automation, an agency panel, extra warm-ups, Lead Finder credits and domains with email accounts. Integrations include Pipedrive, HubSpot, Calendly, Zapier, Google Sheets, Clay, an API, webhooks, an MCP server and a CLI. Free tools such as an infrastructure calculator, an email preview tool and an A/B test calculator are also offered, along with a 14-day free trial.

Key features

Cold email campaigns with automated follow-ups
Email warm-up and inbox rotation
Adaptive sending to protect deliverability
Condition-based campaign steps
Centralized inbox for replies
Free email verification and domain audit
LinkedIn outreach automation add-on

Good fit for

→Sales teams booking meetings through outbound
→Lead generation agencies running client campaigns
→Recruiters contacting candidates

Tags: cold-email; email-outreach; sales-automation; linkedin-outreach; email-warmup; lead-generation; proprietary

Woodpecker: questions and answers

What is Woodpecker used for?: Woodpecker is a cold email and LinkedIn outreach tool for sales teams, agencies and recruiters, with warm-up, inbox rotation, verification and a shared inbox. It is a good fit for sales teams booking meetings through outbound, lead generation agencies running client campaigns and recruiters contacting candidates.
How much does Woodpecker cost?: Woodpecker is a paid product with no free plan. A free trial is available. Volume-based pricing of $7.00 per 100 contacted prospects, with a lower rate per prospect at higher tiers and annual billing saving 33%. A 14-day free trial includes all features; add-ons are priced separately.
Is Woodpecker open source?: No. Woodpecker is proprietary (closed-source) software and can't be self-hosted. In the Email Marketing category, open-source options include Listmonk, Mautic and BillionMail.
What are some alternatives to Woodpecker?: Woodpecker competes with lemlist, Instantly and Smartlead.