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Picmim

SaaS

Picmim writes social media posts tailored to a small business from its website, then lets you approve, skip, edit and schedule them with a swipe.

picmim.com
Picmim homepage screenshot

About Picmim

Picmim is a social media content tool for small business owners who do not have time to write posts. You paste your website and it learns your brand by reading your services, tone and opening hours and building a brand profile. It then drafts posts with captions, hashtags and images in your business's voice, such as a daily special for a restaurant or youth training for a sports club.

You swipe right to approve a post and left to skip it, and you can edit anything before it goes out. Approved posts land on a calendar and publish on their own to networks such as Instagram, Facebook and LinkedIn. The site is available in English, Slovenian, Italian and Croatian and has a Teams option.

You can preview your first week of posts free without a credit card, and plans are listed on the pricing page. The company says posting should not become a second job for the owner, and the examples shown include clubs, holiday apartments, a 3D printing studio and a kinesiotherapy practice.

Key features

  • Brand profile built from your website
  • Posts with captions, hashtags and images
  • Swipe to approve or skip
  • Editing before publishing
  • Calendar scheduling and auto-publishing
  • Posting to Instagram, Facebook and LinkedIn
  • Team access option

Good fit for

  • Local shops posting consistently without writing
  • Clubs and studios keeping a weekly content calendar
  • Reviewing generated posts quickly on a phone
Tags
social-media
ai-writing
content-calendar
small-business
scheduling
instagram
facebook

Picmim: questions and answers

What is Picmim used for?
Picmim writes social media posts tailored to a small business from its website, then lets you approve, skip, edit and schedule them with a swipe. It is a good fit for local shops posting consistently without writing, clubs and studios keeping a weekly content calendar, and reviewing generated posts quickly on a phone.
How much does Picmim cost?
Paid plans for Picmim start at $40 per month, and there is no free plan.
Is Picmim open source?
No. Picmim is proprietary (closed-source) software and can't be self-hosted. In the Social Media category, open-source options include Shoutrrr, Postiz and BrightBean Studio.
What are some alternatives to Picmim?
Picmim competes with Hootsuite, Buffer and Later.

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