What is Litmus used for?

Litmus is an email testing and preview platform that checks how campaigns render across inboxes and devices, now part of Validity Engage. It is a good fit for checking rendering before a big send, and review and approval of email designs.

How much does Litmus cost?

Litmus is a paid product with no free plan.

Is Litmus open source?

No. Litmus is proprietary (closed-source) software and can't be self-hosted. In the Email Marketing category, open-source options include Listmonk, Mautic and BillionMail.

What are some alternatives to Litmus?

Litmus competes with Mailtrap and Campaign Monitor.

Litmus: features, pricing and alternatives

About Litmus

Litmus is a commercial tool for making sure marketing emails look right everywhere. Teams paste or send a draft into Litmus and see previews across a wide range of email clients and devices, catching rendering problems before a campaign goes out.

Its capabilities have grown to cover email monitoring, design, building, personalization, testing, deliverability, and collaboration and review, along with AI and emerging email technologies. The company is now part of Validity and presents these capabilities within an AI-powered platform called Validity Engage. Litmus is a hosted service used mainly by email marketers, designers and agencies.

Key features

Previews across email clients and devices
Pre-send email testing
Collaboration and review workflows
Deliverability and monitoring tools
Email building and personalization
Integrations with email platforms

Good fit for

→Checking rendering before a big send
→Review and approval of email designs

Tags: email-testing; email-preview; deliverability; email-design; collaboration; validity; email-marketing

Litmus: questions and answers

What is Litmus used for?: Litmus is an email testing and preview platform that checks how campaigns render across inboxes and devices, now part of Validity Engage. It is a good fit for checking rendering before a big send, and review and approval of email designs.
How much does Litmus cost?: Litmus is a paid product with no free plan.
Is Litmus open source?: No. Litmus is proprietary (closed-source) software and can't be self-hosted. In the Email Marketing category, open-source options include Listmonk, Mautic and BillionMail.
What are some alternatives to Litmus?: Litmus competes with Mailtrap and Campaign Monitor.