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Mallary

SaaS

Social media posting API and automation platform that publishes, schedules, replies to comments and reports analytics across ten networks, with MCP and CLI access.

mallary.ai
Mallary homepage screenshot

About Mallary

Mallary is a social media automation platform built around an API. You connect your accounts once, choose how to post, and it publishes or schedules content and shows results. It supports ten networks: YouTube, Facebook, Instagram, TikTok, LinkedIn, X, Pinterest, Threads, Reddit and Bluesky, using the official platform APIs, and you can set up multiple profiles for different businesses.

The product areas are publishing through a posting and scheduling API, engagement through a comments API and AI auto-replies, and measurement through analytics and an audience API. You can drive it from the API, an MCP server, a command-line tool, an n8n node or Make, from ChatGPT and Claude, or from its own dashboard.

The homepage describes setup as about five minutes and offers a 14-day free trial. Resources listed include an API reference, guides, a changelog, free tools, alternatives pages and an affiliate program.

Key features

  • Posting and scheduling API for ten networks
  • Comments API with AI auto-replies
  • Analytics and audience data
  • MCP server for ChatGPT and Claude
  • CLI, n8n node and Make support
  • Multiple profiles per business

Good fit for

  • Developers adding social posting to an app
  • AI agents that publish and reply to comments
Tags
social-media
api
scheduling
mcp
cli
automation
ai-agents
n8n

Mallary: questions and answers

What is Mallary used for?
Mallary is a social media posting API and automation platform that publishes, schedules, replies to comments and reports analytics across ten networks, with MCP and CLI access. It is a good fit for developers adding social posting to an app, and AI agents that publish and reply to comments.
How much does Mallary cost?
Paid plans for Mallary start at $12 per month, and there is no free plan. A free trial is available.
Is Mallary open source?
No. Mallary is proprietary (closed-source) software and can't be self-hosted. In the Social Media category, open-source options include Postiz, GrowChief and BrightBean Studio.
What are some alternatives to Mallary?
Mallary competes with Buffer, Publer and Typefully.

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