About Loomly
Loomly is a commercial social media management platform centered on a content calendar. Teams generate post ideas, draft content, route it through approvals and schedule it, so everyone can see what is planned across channels.
The vendor now describes a connected AI system for the whole workflow, including post generation, an assistant, social listening, scheduling and tracking, and tools for managing interactions. Collaboration and approval steps are a core strength, which makes it a fit for marketing teams and agencies with several stakeholders. Loomly is hosted, with a free trial available.
Key features
- Content calendar for social planning
- Approval workflows for teams
- Post ideas and AI-generated content
- Scheduling and tracking of posts
- Social listening and interaction management
Good fit for
- →Approving social posts with stakeholders
- →Planning a month of content in advance
- Tags
- social-media-management
- content-calendar
- approval-workflow
- scheduling
- ai
- collaboration
- marketing
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