What is Eto used for?

Eto is an Etsy management dashboard that combines orders, finances, listings, suppliers and research across unlimited stores, with an API, MCP server and iOS app. It is a good fit for running several Etsy shops from one screen, sending accountants clean order and fee exports, and delegating one store to an assistant.

No. Eto is proprietary (closed-source) software and can't be self-hosted. In the E-commerce category, open-source options include Saleor, Smartstore and GrandNode 2.

What are some alternatives to Eto?

Eto competes with Linnworks and Ordoro.

Eto: features, pricing and alternatives

About Eto

Eto is a hosted dashboard for people who run one or more Etsy shops. After connecting stores once, all of them appear in a single place with one login and one date range, and new orders show up as they are paid. It targets the gap between Etsy's per-shop dashboards and the need to see a whole business at once.

The product is split into sell, money, create and team areas. Orders and finances list fees, ads and payouts so sellers can see what Etsy took, and a cost field per product supports real profit figures. A listing manager edits prices and stock in bulk, quick upload creates listings from a sheet, AI Studio builds product photos from a chat, and research tools show what is selling. Orders and money export as CSV, Excel or JSON.

Team features let assistants work on one store each with limited permissions, and a suppliers sheet sends orders out and brings tracking back. Developers get an API, MCP server and webhooks, and there is an iOS app. The site states that data is encrypted and stored in the EU, and offers a free plan with no card, unlimited stores and four plans in total.

Key features

Multi-store dashboard for unlimited Etsy shops
Orders with fees and per-order profit
Bulk listing editor and sheet-based quick upload
AI Studio for product photos from chat
Finance reconciliation and CSV, Excel or JSON export
Supplier order sheets with tracking
API, MCP server and webhooks
iOS app for orders and payouts

Good fit for

Running several Etsy shops from one screen
Sending accountants clean order and fee exports
Delegating one store to an assistant

Tags: etsy; e-commerce; multi-store; orders; listings; finance; ai; api

Eto: questions and answers

What is Eto used for?: Eto is an Etsy management dashboard that combines orders, finances, listings, suppliers and research across unlimited stores, with an API, MCP server and iOS app. It is a good fit for running several Etsy shops from one screen, sending accountants clean order and fee exports, and delegating one store to an assistant.
Is Eto free?: Yes. Eto has a free plan.
Is Eto open source?: No. Eto is proprietary (closed-source) software and can't be self-hosted. In the E-commerce category, open-source options include Saleor, Smartstore and GrandNode 2.
What are some alternatives to Eto?: Eto competes with Linnworks and Ordoro.