What is Shootmail used for?

Shootmail is an email template library and visual editor for SaaS transactional and lifecycle emails, sent through a TypeScript SDK via providers such as Resend and SendGrid. It is a good fit for welcome and billing emails for a SaaS, and letting marketing edit emails without code changes.

How much does Shootmail cost?

Paid plans for Shootmail start at $49 as a one-time payment, and there is no free plan.

Is Shootmail open source?

No. Shootmail is proprietary (closed-source) software and can't be self-hosted. In the Email Marketing category, open-source options include Dittofeed, Notifuse and Postal.

What are some alternatives to Shootmail?

Shootmail competes with Beefree, Unlayer and Stripo.

Shootmail: features, pricing and alternatives

About Shootmail

Shootmail is an email CMS for SaaS products. A developer sets it up once with a lightweight SDK and provider keys, after which marketing can edit templates visually in a dashboard and changes go live instantly without redeploys. It offers a library of templates for onboarding, authentication, billing and retention emails, such as welcome, trial sequence, subscription paused and cancelled and win-back.

A Notion-like builder with pre-built components creates responsive emails, templates use Handlebars-style variables filled from data passed in the send call, and emails are compiled on Shootmail's servers. The native TypeScript SDK sends through more than 10 providers including SendGrid, Resend, Postmark and AWS SES, with a queue and retries that bypass provider downtime, and live monitoring shows each request, recipients and failure reasons.

Key features

Library of SaaS lifecycle email templates
Visual Notion-like email builder
Live template updates without redeploys
TypeScript SDK for 10+ providers
Dynamic variables in templates
Queue with retries and monitoring

Good fit for

Welcome and billing emails for a SaaS
Letting marketing edit emails without code changes

Tags: email-templates; transactional-email; email-builder; sdk; saas; developer-tools

Shootmail: questions and answers

What is Shootmail used for?: Shootmail is an email template library and visual editor for SaaS transactional and lifecycle emails, sent through a TypeScript SDK via providers such as Resend and SendGrid. It is a good fit for welcome and billing emails for a SaaS, and letting marketing edit emails without code changes.
How much does Shootmail cost?: Paid plans for Shootmail start at $49 as a one-time payment, and there is no free plan.
Is Shootmail open source?: No. Shootmail is proprietary (closed-source) software and can't be self-hosted. In the Email Marketing category, open-source options include Dittofeed, Notifuse and Postal.
What are some alternatives to Shootmail?: Shootmail competes with Beefree, Unlayer and Stripo.