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Muck Rack

SaaS

PR software for media relations, journalist search and tracking press coverage.

Competes with

Visit Muck Rack

About Muck Rack

Muck Rack is a commercial PR software platform for media relations. Public relations and communications teams use it to find journalists who cover relevant topics, pitch them, and track the media coverage that results from their outreach, with reporting on how coverage performs.

The vendor's website blocked automated access when this entry was prepared, so detailed features, integrations and pricing are not summarized here. Check the official site for current capabilities and plans. Muck Rack is a hosted commercial service and is not open-source software.

Key features

  • Journalist search and profiles
  • Media relations outreach
  • Press coverage tracking
  • Coverage reporting for PR teams

Good fit for

  • →PR teams finding the right reporters to pitch
  • →Communications teams reporting on earned media
Tags
public-relations
media-relations
journalist-database
coverage-tracking
pr-software
communications

Muck Rack: questions and answers

What is Muck Rack used for?
Muck Rack is PR software for media relations, journalist search and tracking press coverage. It is a good fit for PR teams finding the right reporters to pitch and communications teams reporting on earned media.
How much does Muck Rack cost?
Muck Rack doesn't publish fixed prices; pricing is quoted on request.
Is Muck Rack open source?
No. Muck Rack is proprietary (closed-source) software and can't be self-hosted. In the Marketing & SEO category, open-source options include Dub, OpenSEO and YOURLS.
What are some alternatives to Muck Rack?
Muck Rack competes with Cision, Meltwater and Brandwatch.

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