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kum.to

SaaS

Link-in-bio tool for creators whose links try to open directly in the native app, such as YouTube, with the web page as a fallback; free plan available.

kum.to
kum.to homepage screenshot

About kum.to

kum.to is a mobile-first link-in-bio service. You claim a short page such as kum.to/yourname, add links, and pick from themes, layouts and color presets. Its main differentiator is deep linking: on a phone, links to supported apps are meant to open inside the app when it is installed, falling back to the web page. The site gives the example of a YouTube channel link opening the YouTube app when tapped from Instagram.

A second feature, Smart Single Links, creates a standalone short link for one destination that you can drop into an email, a direct message or a text. For YouTube videos, Shorts, playlists and channels it checks the device and tries the YouTube app before the web. Handles are 3 to 30 characters of letters, numbers and hyphens.

The Free plan costs £0 per month and includes the page, unlimited links, app links, themes and the last seven days of analytics. Pro is £5 per month with a 14-day free start; it removes kum.to branding, adds 30-day and all-time analytics with countries, traffic sources and devices, and allows custom colors. It is hosted and aimed at personal-brand creators.

Key features

  • Deep links that open supported apps first
  • Smart single links for one destination
  • Themes, layouts and color presets
  • Unlimited links on the free plan
  • Analytics by country, source and device
  • Custom page address at kum.to/yourname

Good fit for

  • Creators sharing one link on Instagram
  • Sending a YouTube link that opens the app
Tags
link-in-bio
deep-links
creators
social-media
short-links
analytics
youtube

kum.to: questions and answers

What is kum.to used for?
kum.to is a link-in-bio tool for creators whose links try to open directly in the native app, such as YouTube, with the web page as a fallback; free plan available. It is a good fit for creators sharing one link on Instagram and sending a YouTube link that opens the app.
Is kum.to free?
Yes. kum.to has a free plan, and paid plans start at £5 per month. A free trial is also available.
Is kum.to open source?
No. kum.to is proprietary (closed-source) software and can't be self-hosted. In the Social Media category, open-source options include Postiz, Mixpost and Shoutrrr.
What are some alternatives to kum.to?
kum.to competes with Linktree, Beacons and Bio Links.

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