About Helm
Helm is a hosted platform for SEO, answer engine optimization, LLM visibility, analytics and Google Business Profile work. AI agents analyze SEO performance and adjust content strategy, and a content engine turns strategy and data into articles in your brand voice that move through approval and publishing across sites and locations.
Other parts include a growth analytics hub showing what drives leads across website, content and Google Business Profiles, integrations with tools you already use, a local SEO engine for leads, calls and reviews, and workspaces and brand controls for multiple brands, locations and teams. Social media publishing is listed as coming soon, and predictive analytics and recommendations aim to show what to do next.
Helm targets founders, business owners and agencies, offers a free start and a demo, and publishes case studies from small businesses. Plan prices are on the pricing page rather than in the homepage text.
Key features
- AI agents analyzing SEO performance
- AI content engine in your brand voice
- Content approvals and publishing workflow
- Growth analytics hub for leads
- Google Business Profile management
- Workspaces for multiple brands and locations
- Integrations with analytics and local SEO tools
Good fit for
- Agencies managing SEO for many clients
- Multi-location businesses improving local visibility
Helm: questions and answers
- What is Helm used for?
- Helm is an SEO platform for businesses and agencies that automates content creation, publishing, analytics and Google Business Profile management. It is a good fit for agencies managing SEO for many clients and multi-location businesses improving local visibility.
- How much does Helm cost?
- Paid plans for Helm start at $99 per month, and there is no free plan. A free trial is available.
- Is Helm open source?
- No. Helm is proprietary (closed-source) software and can't be self-hosted. In the Marketing & SEO category, open-source options include GEOFlow, Dub and OpenSEO.
- What are some alternatives to Helm?
- Helm competes with Semrush, Ahrefs and seoClarity.
Open-source alternatives to Helm
See all
GEOFlow
Marketing & SEO
Open-source GEO content engineering and multi-site distribution platform with AI quality i
AGPL-3.0vs Surfer★ 3.8k
Dub
Marketing & SEO
The modern link attribution platform. Loved by world-class marketing teams like Framer, Pe
OSSvs Bitly★ 25k
OpenSEO
Marketing & SEO
OpenSEO is the open source alternative to Ahrefs and Semrush. Keyword research, backlinks,
MITvs Semrush★ 22k
YOURLS
Marketing & SEO
🔗 The 𝘥𝘦 𝘧𝘢𝘤𝘵𝘰 standard, self hosted, powerful and customizable, URL shortener in
MITvs Bitly★ 12k
Sink
Marketing & SEO
⚡ A Simple, Speedy, Secure, and Serverless Link Shortener with Analytics, Running Entirely
AGPL-3.0vs Short.io★ 7.2k
Kutt
Marketing & SEO
Free Modern URL Shortener.
MITvs Bitly★ 11k
SaaS alternatives to Helm
See all
Semrush
Marketing & SEO
Semrush is an online marketing platform for SEO, paid search, content, social and AI search visibility, with keyword research, rank tracking and competitor analysis.
SaaS
Ahrefs
Marketing & SEO
SEO toolset for backlink analysis, keyword research and rank tracking
SaaS
seoClarity
Marketing & SEO
Enterprise SEO platform with rank tracking, site audits and analytics
SaaS
BrightEdge
Marketing & SEO
Enterprise SEO platform for rank tracking, content and technical site analysis
SaaS
Surfer
Marketing & SEO
On-page SEO and content editor that scores drafts against top-ranking pages
SaaS
SE Ranking
Marketing & SEO
SEO platform with rank tracking, site audits and competitor research
SaaS

