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Brandfolder

SaaS

Brandfolder is a digital asset management platform from Smartsheet for storing, distributing and analyzing brand and marketing assets.

brandfolder.com
Brandfolder homepage screenshot

About Brandfolder

Brandfolder is a digital asset management (DAM) platform now offered by Smartsheet. Marketers and creative teams use it to store brand assets in one place, share them with colleagues, agencies and partners, and see how those assets are performing.

Its product set includes brand intelligence with AI-driven tagging and analytics, creative workflow tools to reduce bottlenecks, integrations with marketing technology, portals for curated content experiences, a developer API, an always-current Brandguide for guidelines, and a Smart CDN for embedding assets across the web. It also combines with Smartsheet's work management tooling.

Brandfolder is a hosted commercial service with plans listed on its pricing page. No self-hosted edition is described.

Key features

  • Central library for brand assets
  • AI-driven tagging and analytics
  • Portals for curated content sharing
  • Brandguide for brand guidelines
  • Smart CDN to embed assets online
  • API for custom integrations
  • Integrations with marketing tools

Good fit for

  • →Sharing approved assets with agencies and partners
  • →Maintaining online brand guidelines
  • →Embedding managed assets across websites
Tags
digital-asset-management
dam
brand-assets
creative-workflow
brand-guidelines
smartsheet
cdn

Brandfolder: questions and answers

What is Brandfolder used for?
Brandfolder is a digital asset management platform from Smartsheet for storing, distributing and analyzing brand and marketing assets. It is a good fit for sharing approved assets with agencies and partners, maintaining online brand guidelines, and embedding managed assets across websites.
How much does Brandfolder cost?
Brandfolder doesn't publish fixed prices; pricing is quoted on request.
Is Brandfolder open source?
No. Brandfolder is proprietary (closed-source) software and can't be self-hosted. In the Photos & Images category, open-source options include Immich, PhotoPrism and Ente.
What are some alternatives to Brandfolder?
Brandfolder competes with Bynder, Canto and Frontify.

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